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宜家的平面一向如它產(chǎn)品的風(fēng)格：從簡(jiǎn)。

凳子、柜子，一眼望去貌似組裝完好，挺正常的。

細(xì)看，卻是一張張視錯(cuò)覺圖的障眼法。

看似簡(jiǎn)單的家具，組裝起來可能真不像你想的那么簡(jiǎn)單，這時(shí)候可能就需要求助于宜家的家裝服務(wù)了。表現(xiàn)地簡(jiǎn)約而不簡(jiǎn)單。

Advertising Agency: DDB Tribal, Hamburg, Germany
Chief Creative Officer: Eric Schoeffler
Executive Creative Director: Christoph Hildebrand, Sven Klohk
Creative Director: Djik Ouchiian
Copywriter: Jakob Eckstein
Art Director: Judith Müller
Illustrator: Thomas B?gle
Account Supervisor: S?nke Bruns, Marco Safavi-Hir
Advertiser’s Supervisor: Florian Thalheimer