Super-Pharm:欣賞舞劇吧!
文/Missa@頂尖文案TOPYS
如果TVC以舞劇演繹,沒有吶喊,會(huì)不會(huì)有缺憾?
三則TVC分別是藥妝品牌Super-Pharm經(jīng)營的指甲油,防曬乳以及香水廣告~
輕盈舞步漫入歡快節(jié)奏,產(chǎn)品訴求以舞劇詮釋,流彩斑斕的人物演繹產(chǎn)品釋放的高度誘惑:繽紛指甲油為生活涂抹精彩,防曬乳讓太陽都避你三舍,噴上香水,所到之處魅惑眾生女王范!美感動(dòng)人讓人目不轉(zhuǎn)睛,好不過癮。
看過舞劇的都知道,一切盡在不言中的奧妙滋味~觀眾愉快的被廣告,心領(lǐng)神會(huì)之際,更多了欣賞與贊嘆!
Advertising Agency: BBR Saatchi & Saatchi, Israel
CEO: Yossi Lubaton
Chief Creative Officer: Nadav Pressman
Creative Director: Sharon Refael
Art Director: Michal Gonen
Copywriter: Orit Bar-Niv
VP Production: Dorit Gvili
Production Manager: Gali Starkman
VP Group Account Head: Shani Shaul
Account Supervisor: Yael Sulzbacher
Account Executives: Lia Glikman, Yarden Enosh
Senior Planner: Nir Abraham
Planner: Doron Bar-Gil
Production Company: Shoshi & Udi
Director: Ram Baruch
Costume Designer: Maor Tzabari
Setting Designer: Shmulik Ben-Shalom
Dance Group: Inbal Pinto & Avshalom Pollak Dance Company
Music: Shmulik Noifeld & Avi Balleli
