文/Aoi @頂尖文案TOPYS

說自己的產(chǎn)品富含維生素，真比不上說維生素“活生生”地住在里面！

Amecke果汁就給了維生素ABC一個(gè)家。溫馨的氛圍，仔細(xì)觀察，亮點(diǎn)不少——天窗其實(shí)是瓶口，墻畫暗示了富含這種維生素的食物，小寫的a寶寶是指維生素A對嬰兒必不可少，B有很多件衣服是指維生素B群種類很多，維C可助健身者更健美……所以，真的是一套知識量很大的廣告。不過有一個(gè)Bug：維生素C是不能曬太陽的！

Gives vitamins a home.

Advertising Agency: McCann Erickson Düsseldorf, Düsseldorf, Germany

Chrief Creative Officer: Bill Biancoli

Art Director: Diana Butas

Copywriter: Leandros Charalambis

Illustrator: Chris Sheban

Art Buyer: Tina Krakow

Producer: Oliver Hugo

Post Production: Oliver Berthold

Account Supervisor: Gaby Groenke

Advertiser’s Supervisor: Ariana Amecke-Moennighof

Account Manager: Kathrin R?mschied

Published: April, 2012