奔馳Actros卡車:更大駕駛空間,更多舒適享受
文/Aoi @頂尖文案TOPYS
奔馳Actros奔馳旗下的一款重型卡車系列,其SoloStar Concept強(qiáng)調(diào)讓一個(gè)人的駕駛旅程舒適而不孤獨(dú)。駕駛室的舒適性首要取決于空間大小。簡(jiǎn)單的反向思維,人物喝著咖啡打著盹兒,誰(shuí)還覺得開卡車是個(gè)累活呢?
“More space. With the new SoloStar Concept in the Actros. A true driver’s driver cabin.”
Advertising Agency: dieckertschmidt, Berlin, Germany
Creative Directors: Kurt Georg Dieckert, Stefan Schmidt
Art Director: Jo?o Peixoto
Copywriters: Tobias Arsalan Wenke, Sascha Thieme
Agency Account Manager: Lisa Benischek
Client Account Director: Sascha Thieme, Kerstin Bustos Barros
Photographer: Markus Bachmann
Photographer Assistant: Luca Abiento
Production Company: Lovestone Film
Production: Martina Kersten
Production Assistant: Julia Regett
Post-production: Markus Weber, Nureg
