文/Missa@TOPYS

廣告有三寶：萌寶、兩性、勵志不得了！

想要點擊率：萌、腐、賤一個不能少！

當肉嘟嘟的的小公舉一臉傲嬌擺起舞步的剎那，John Lewis就已經(jīng)成功了一半！緊接著我們幸災(zāi)樂禍地看著小公舉熊熊地把小家當成舞臺與道具，沙發(fā)、桌子、窗簾、小車、植物，杯子，墻畫等跟著亂顫，各種驚心動魄，小公舉‘摧枯拉朽’的功力也逐漸爐火純青，縱情投入，瀟灑流暢，樂止舞畢感謝觀看。

這是John Lewis家庭保險廣告，你是否看著旋轉(zhuǎn)的杯子，墻畫緊張地不得了，這是一個與熊孩子之間的戰(zhàn)役，你還是默默買一份保險投降吧！

John Lewis：小公舉讓她熊吧，買了保險就不會辣么碎心了~

一起看看John Lewis萌寶歷年秀吧

Advertising Agency: Adam&EveDDB, London, UK
Chief Creative Officer: Ben Priest
Executive Creative Director: Richard Brim
Copywriter: Jo Cresswell
Art director: SianCoole
Planner: Tom Sussman
Media agency: Manning Gottlieb OMD
Media planner: James Parnum
Production company: Blink
Director: Dougal Wilson
Editor: Joe Guest / Final Cut
Post Production: MPC
VFX Supervisor: Tom Harding
Colourist: Jean Clement-Soret
Executive Producer: Julie Evans
Post Producer: Hannah Ruddleston
Soundtrack name and composer: Tiny Dancer – Elton John
Audio post-production: Anthony Moore / Factory