Tribal DDB上海再次榮獲2010年數(shù)字媒體獎
上海，2010年11月22日電——在本年度亞太地區(qū)數(shù)字媒體大獎賽中，Tribal DDB上海獲得銀獎，其獲獎作品是其為中國麥當(dāng)勞制作的快速消費品類作品“忘形麥辣雞翅”。
此外，進入決賽的Tribal DDB的作品有：企業(yè)對個人類的飛利浦時尚家居燈飾館，移動營銷類的百事音樂革命，以及億動廣告?zhèn)髅焦尽?/p>
“對此我深感自豪，Tribal DDB上海以及他們富有才華和創(chuàng)造力的團隊使這些成績成為現(xiàn)實，”Tribal DDB常務(wù)董事Jit Hoong Ng說，“今年對于Tribal DDB上海來說是豐收的一年，我們繼續(xù)贏得行業(yè)同仁的認可。它表明我們在如此短的時間內(nèi)獲得了巨大的成就。”
對于Tribal DDB上海和Tribal DDB中國集團來說，這些獎項為今年這個不同尋常的年度錦上添花：Tribal DDB上海和Tribal DDB中國集團已經(jīng)贏得了多項具有很高知名度的國際和國內(nèi)獎項，包括戛納的國際廣告節(jié)、Spikes Asia、中國國際廣告獎、金投賞。
“我們倍感欣慰地看到Tribal DDB上海極具創(chuàng)意的策劃繼續(xù)得到人們的認可，”DDB中國集團總裁和首席執(zhí)行官Dick van Motman說，“讓我們尤其高興的不僅是這些開拓創(chuàng)新的作品，還有我們不斷擴大的客戶。我們感謝麥當(dāng)勞、飛利普和百事可樂對我們的信任。正是因為他們這種偉大的伙伴關(guān)系，我們才能取得了這些成就。”
在頒獎晚會上，Tribal DDB亞太地區(qū)總裁，Amanda King，被評為本年度區(qū)域最佳數(shù)字媒體負責(zé)人。數(shù)字媒體大獎賽，現(xiàn)已是第四個年頭，它讓亞太地區(qū)數(shù)字市場巔峰之作大放異彩。
About Tribal DDB China
Tribal DDB China, part of DDB Greater China Group, is a full service digital agency offering the highest levels of strategic insight and creativity in digital media. Key clients include McDonald’s, Volkswagen, Philips Consumer Electronics, Philips Lighting, C&A, Johnnie Walker and ACER China. Tribal DDB Shanghai was ranked 2nd best Digital Agency in China in 2010 by China Advertising Magazine.
About Tribal DDB Asia-Pacific
Tribal DDB Asia Pacific is comprised of 17 offices in 11 countries. As a dedicated digital agency, we nurtureexcellence in; technology, CRM, e-commerce, health, search, consulting, ROI, gaming, mobile and social media. Our core centers support offices around the region and extend across the global network. Tribal DDB was awarded the coveted title of Digital Agency of the Year Asia Pacific in 2009 by Media magazine.
Key clients include; J&J, McDonald’s, Philips, Volkswagen, Tourism Australia, Financial Times and Reliance. Regionally, campaigns for the likes of McDonald’s, Philips, Telstra, J&J and Volkswagen continue to be recognized for their outstanding local insight and innovation.
About Tribal DDB Worldwide
Tribal DDB Worldwide (www.tribalddb.com), an Advertising Age A-List Agency, is headquartered in New York and includes 56 offices spanning 36 countries throughout the Americas, Europe and Asia-Pacific region. The first digital agency to win the Grand Prix in Film for Philips Cinema 21:9 at the International Advertising Festival at Cannes in 2009, Tribal DDB was also the first digital agency to ever win Global Agency Network of the Year from Advertising Age in 2007. In 2005, Tribal DDB was named Interactive Agency of the Year by Adweek and the Cannes International Advertising Festival, where it took home the most Lions and the Cyber Grand Prix. Tribal DDBWorldwide is part of Omnicom Group's (NYSE: OMC) DDB Worldwide.
