Scrabble是西方流行的英語(yǔ)文字圖版遊戲，由一個(gè)單字重新組合成另一個(gè)單字產(chǎn)生雙關(guān)的創(chuàng)意海報(bào) !!! 是讓人會(huì)心一笑的創(chuàng)意 !!!

art (藝術(shù)) & rat (老鼠)

mug (馬克杯) & gum (口香糖)

dog (上帝) & god (狗)

Every word counts

Advertising Agency: Ogilvy, Hungary
Creative Directors: Gábor Spielmann
Art Director: Bruno Almeida
Copywriter: Gábor Spielmann
Published: December 2007

via：Ads of The World   mydesy