文/十九

如果支持廢除死刑，你可以為之做什么？

Nothing.很多人會(huì)這樣想。

其實(shí)，只要站在死刑的對(duì)立面，你就起了作用。

Abolition.fr 設(shè)立了這樣一個(gè)大型視頻感應(yīng)器，準(zhǔn)備執(zhí)行的士兵和犯人分別在兩個(gè)屏幕中，中間是一個(gè)感應(yīng)區(qū)。感應(yīng)區(qū)沒(méi)有人的時(shí)候，士兵便會(huì)開(kāi)始準(zhǔn)備行刑，而一旦有人站在中間干擾，行刑就不會(huì)發(fā)生。

Advertising Agency: Marcel Paris, France
Creative Directors: Anne de Maupeou, Veronique Sels, Sebastien Vacherot
Art Director: Souen Le Van
Copywriter: Martin Rocaboy
Account Manager: Hanna Levy
Account Supervisor: Benoit Candelle
Producer / Film: Laurent Sequaris / Sequencis
Producer / Installation: Guillaume Sartre / Milk
Director: Guillaume Couret
Case director: Maxime Tibay


The TV Commercial titled Take a stand against the death penalty was done by Marcel Paris advertising agency for brand: Abolition.fr in France. It was released in the Apr 2011. Business sector is: Public awareness messages.