文/vivi

6.9秒，時速從0到100。這動力，不錯吧！

廣告執(zhí)行得非?？拥?，或者叫做充滿幽默感。

0到100，可以是時速，也可以是距離。于是，廣告公司用上了公路上常有的測速指示牌。就算你龜速通過，也會驚奇地發(fā)現(xiàn)，哇，6.9秒，就已經(jīng)從0到100了！更何況，據(jù)目測，這個100水分也很大。

廣告公司偷換了時間和空間的概念，聰明幽默，點(diǎn)名表揚(yáng)一下，來自以色列GREY。

From 0 to 100 km/h in 6.9 seconds

Advertising Agency: Grey, Israel
Executive Creative Director: Tal Riven
Creative Director: Moti Rubinstein
Art Directors: Irena Moravin, Moti Rubinstein
Copywriter: Uri Marek
Account Executives: Dani Brande, Marina Cherepnin
Media: Gilad Kat, Galit Aharonovitch, Adi Yaron
 

The Outdoor Advert titled From 0 to 100 km/h in 6.9 seconds was done by Grey Israel advertising agency for product: Volkswagen Golf Gti (brand: Volkswagen) in Israel. It was released in the Sep 2011.