文/Aoi

當你購買了一張圖片，你以為你買到的僅僅只是圖片？

來，讓Getty Images給你講講背后的故事。

北極熊好拍嗎？我們得先去北極，還可能被熊襲擊；

吉普車涉水而過的瞬間好拍嗎？下一秒它就翻在了路邊；

鯊魚好拍嗎？我們下血本租直升機，攝影師還差點掉進它嘴里……

來自奧美為Getty Images免稅圖片做的創(chuàng)意，

They don't cost what they're worth.

你看不到你購買的每張圖片背后的心酸。

買到，真是賺到。

Advertising Agency: Ogilvy & Mather, Bogotá, Colombia

Chief Creative Officer: Jhon Raul Forero

Executive Creative Directors: Juan Jose Posada, Juan Pablo Alvarez

Creative Directors: Diego Ortiz, Andres Astorquiza

Copywriter: Diego Ortiz

Art Directors: Fernando Parra, Mauricio Sanchez, Andres Astorquiza

Photographer: Getty Images

Art Buyer: Adriana Pares, Diego Rincon

Account Supervisor: Fabio Quiroga

Advertiser's Supervisor: Jorge Camelo

Account Manager: Fabio Quiroga