文/vivi

雜志中突然出現一張用泡泡包裝紙制作的廣告，你會怎么做？

一個一個摁下去。

到這種時候，手指頭總是停不下來。哪怕摁著摁著，泡泡中突然出現一頭?；蚴球T自行車的小女孩兒！等你發(fā)現的時候，也許手指頭早就無情地摁下去了……

在實際行駛中，真碰到類似情況而輪胎卻“停不下來”時，闖的禍可大多了。固特異特勞抓地輪胎也許不能讓你免于摁泡泡這種輕微強迫癥，卻一定可以讓你在關鍵時刻剎得住車。

“Sometimes it’s not easy to stop.
Efficient grip tyres.”

Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Rui Branquinho, Flavio Casarotti, Alexandre Vilela, Felipe Gall
Art Director: Leandro Camara
Copywriter: Fabio Tedeschi
Print Production: Robinson Silva, Elaine Carvalho, Flávio Zamboni
Art Buyer: Monica Beretta
Account Supervisors: Valeria Ordonhez, Claudia Menezes, Felipe Wanderley
Advertiser’s Supervisors: Rui Moreira, Luciana Guidi
Planners: Fernanda Flandoli, Flavio Proença
Media team: Gustavo Gaion, Gabriela Ben David