醉酒的鏡子
文/Aoi@頂尖文案topys
圣保羅的Allianz保險(xiǎn)公司在酒吧的衛(wèi)生間設(shè)立了一種特殊的鏡子,鏡中人的動(dòng)作會(huì)比本人慢半拍,和醉后恍惚的體驗(yàn)一樣。以此提醒狂歡的人們:酒后反應(yīng)會(huì)變遲緩,千萬不要酒駕。
Advertising Agency: OgilvyOne, São Paulo, Brazil
Chief Creative Officer: Anselmo Ramos
Executive Creative Director: Marcos Ribeiro
Creative Directors: Marcos Ribeiro, Alexandre Ravagnani
Art Directors: Fernando Passos, Rafael Gatuzzo
Copywriters: Flavio Tamashiro, Erich Moreira
Accounts: Felipe Obara, Andrea tornovsky, Denise Caruso
Media: Luciana Serra, Larissa Dias
Planners: Luis Stateri, Marian Travassos, Cleber Almeida
Producers: Cecília Taioli, Adriana Jorge
Production Company: Santa Transmedia
Film Director: Gustavo Rodrigues
Sound Design: Sound Design
