寶馬Xdrive廣告:說(shuō)走,咱就走
文/Missa@頂尖文案topys
突然想結(jié)婚,男友說(shuō):沒(méi)準(zhǔn)備好。
突然想休假,boss說(shuō):當(dāng)下正忙。
突然想旅行,座駕說(shuō):前路未知。
什么時(shí)候能說(shuō)走,咱就走。轟轟烈烈盡興一把?
寶馬Xdrive,無(wú)論是你突發(fā)奇想上高山下火海,玩投栗子比賽,參與歌唱大賽,看懸崖峭壁生長(zhǎng)得花堅(jiān)強(qiáng),還是木雕展覽...天涯海角,高山平原,穿越四季,雨阻雪堵冰凍,任你行。不廢話,說(shuō)走咱就走,人生難得豪邁!
Whatever the destination, the weather won’t stop you.
11月15-16日Poggio in Monte投栗子比賽
2月20日在Casal Flocco親證高山之巔逆生長(zhǎng)的花
12月20-21在Col Di Fassa的木雕展覽會(huì)
Val Di Pioppo1月7舉行的唱歌比賽
Advertising Agency: Bcube, Milan, Italy
Executive Creative Director: Francesco Bozza
Client Creative Directors: Aureliano Fontana, Bruno Vohwinkel
Art Director: Giovanni Greco
Copywriter: Enrico Pasquino
Account Director: Edi Borrelli
Account Supervisor: Giansimone Graziosi
Account Executive: Elena Bisceglie
Art Buyer: Caterina Collesano
Illustrator: Dave McMacken
Artist Network: Pocko
Post Production: Holubowicz Studio
